What do I mean ‘personalized everything is our future’? I mean that instead of us all buying fashionable and trending items that our neighbor has, the postal worker has, the second cousin has (you get the picture) you can customize and personalize those items when you order so no matter how trendy and popular an item is, the item you have is UNIQUE TO YOU!
Zazzle is a company that has set its goals very high indeed as they want ‘everything’ we can buy in tangible goods to be customizable. That really is shooting for the stars but … they’re getting there.
Unbelievably they really are. More and more new products to customize are added to the site and more Big Name Brands are jumping on board.
Many Print on Demand businesses stick to offering customisables that are a tad predictable such as paper products and a few fabric items which include bags and bedding, soft furnishings, basic clothing, maybe some jewelry you can add a photo to. Zazzle on the other hand has random as well as mainstream customizables such as PingPong Paddles (more popular personalized than you may think) and skateboards! Seeing is believing folks – visit their ‘create your own’ store to witness the mammoth variety of customizables they have. It’s an ever expanding balloon! I hope it doesn’t go pop! 🙂
Here are a few of their more popular customizable gifts, accessories, clothing and stationery etc.